Breaking the Ice: Tips for Directing Models During Test Shoots

Directing models can be one of the most challenging parts of a shoot—especially during test shoots where you’re likely working with someone for the first time. A model’s comfort and confidence directly influence the quality of your images, so it’s crucial to break the ice quickly and create a relaxed atmosphere. Based on my experiences, here are some practical tips for helping models feel at ease and bringing out their best during test shoots.

1. Start with a Friendly Introduction

The tone you set at the beginning makes a big difference. Start by introducing yourself casually and asking a few questions about the model’s previous shoots or interests. This helps ease initial nerves and makes you both feel less like strangers.

Example: “Hey, I’m Alex! Glad we could make this shoot happen. Have you done many shoots like this before?”

Tip: Share a bit about your vision for the shoot and what inspired you—models are more engaged when they understand the concept.

2. Share the Plan (But Stay Flexible)

Giving the model a quick rundown of the shoot helps manage expectations and reduces uncertainty. Talk about locations, outfit changes, and the types of shots you’re aiming for—whether it’s candid, editorial, or a mix of both.

Tip: Reassure them that the plan is flexible. If something doesn’t work, you can pivot without pressure. This openness helps models feel more relaxed and collaborative.

3. Ease Into Posing with Simple Instructions

Starting with complex poses right away can feel overwhelming. Begin with simple, natural positions to help the model warm up.

Hands in Pockets or Holding Props: Keeps hands busy and avoids stiff or awkward positions.

Walking Shots: Casual, movement-based shots can make the model feel less like they’re “posing.”

Looking Away: Asking the model to look off-camera or downwards at first can help them ease into more direct poses later.

4. Use Positive Reinforcement

Genuine compliments and encouragement go a long way. When a pose or expression works, let the model know. Positive feedback builds confidence, which shows in the final shots.

Example: “That last shot was perfect—let’s try a few more like that!”

Avoid: Silence or only technical feedback, which can make models second-guess themselves.

5. Demonstrate Poses When Needed

If a model seems uncertain, demonstrating the pose yourself (even if it feels a bit awkward) can make it much clearer. It also adds a bit of humor, which helps lighten the mood.

Tip: Keep it quick—show the basic idea without over-explaining. A simple visual is usually enough.

6. Play Music to Set the Mood

Bringing a portable speaker and playing music that suits the shoot’s vibe helps break tension and creates a more comfortable atmosphere. Letting the model suggest a few tracks can also make them feel more involved.

Vibe Check: Upbeat for lifestyle shoots or something mellow for more intimate, candid shots.

7. Encourage Movement and Breaks

Static poses can feel unnatural after a while. Encourage the model to move—walk, adjust their hair, or shift weight between shots. This brings out more natural expressions and stops the shoot from feeling too stiff.

Quick Breaks: Pausing to review shots together also gives the model a moment to relax and see what’s working.

8. Keep Communication Open and Chill

Keep directions clear but casual. Overloading the model with instructions can lead to stiff, forced poses. Phrases like “try turning a bit this way” or “let’s experiment with this spot” keep things low-pressure.

Feedback Balance: Alternate between posing tips and positive feedback to keep morale high.

Final Thoughts

Making a model feel comfortable and confident isn’t just about giving good direction—it’s about creating a collaborative, relaxed environment. With a friendly intro, simple posing tips, and genuine encouragement, you’ll not only break the ice but also get better, more authentic shots.

What’s your go-to strategy for breaking the ice during a shoot? Share your tips in the comments!